What is Employer Branding Health Check?

Employer Branding Health Check is a research and consultancy model that facilitates the creation of an effective employer brand action plan by measuring your employees’ and candidates’ perceptions.

What are the objectives of Employer Branding Health Check?

• To enhance organizational attractiveness for current employees and potential candidates
• To design a work experience that aligns with the employer brand promise
• To develop channels that strengthen candidate and employee interaction
• To establish effective communication of the vision of being the attractive
  employer
• To ensure the sustainability of employer brand advocacy

What are the steps involved in an Employer Branding Health Check?

• Talent market competitor analysis
• External perception measurement: Potential candidates and awareness
• Internal perception measurement: Current employees and experience
• Activation areas